CRYSTAL Vinnytsia plant

Integrated project management (development + marketing)

farfetch

СRYSTAL Vinnytsia Plant is one of the oldest and most famous jewellery enterprises in Ukraine. It was founded in 1973 and has been producing high quality jewellery made of precious metals and stones since then. The plant has a strong production base that allows it to fulfil even the most complex orders.

the goal

  • Marketing support
  • Creating branding
  • Optimisation and improvement of the website interface
  • Content development for website and social media
  • Production of advertising materials
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the result

We conducted a detailed analysis of market trends. Developed an updated logo for the manufacturer. We redesigned the website's pages and filled it with materials. We organised and conducted professional photo shoots. We wrote texts for social media and created a content plan. We created a packaging design for jewellery and implemented its production. We designed banners for outdoor advertising, online banners, and promotional booklets to increase brand awareness

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